“Since 1906 the secret has been Rizzoli” wins the award for Best CONSERVE new media campaign at the Tespi Mediagroup 2024 Grocery&Consumi Awards!
We are very proud to collect this recognition again during the CIBUS International Food Exhibition, which enhances the commitment of companies that have distinguished themselves in the design and implementation of marketing, communication and product activities in 2023.
Protagonist of the campaign Anna Rizzoli who, with a series of Instagram reels, tells the background of the company, from fishing in the Cantabrian Sea to the production of Parma, with a fresh and new language, to enhance our fulcrum: the family history.
An even more important recognition for us given that the vote was taken by a qualified jury of operators from individual sectors, journalists and Gd and Do buyers.
Thanks to the entire Rizzoli marketing team Federica S. Krizia Montefusco, Camilla Bertoletti e Lampi Comunicazione Illuminata who conceived and managed the production of the campaign.